April 20, 2013

Rochester Academy of Music and Dance

Click to make larger

This is a logo I designed for a music academy in Rochester, MN. According to the client, Rochester is well-known for its geese, and they wanted to incorporate a goose into their logo. 

I kept the logo clean and bold, so it would reproduce well in flyers, business cards, and so on. A small business needs to watch its bottom line carefully, so I gave them something that would still look good even on an inexpensive, black and white photocopy.

I also created an alternate logo for them, below. This one is a little more playful. I designed it close to square, for use as a Facebook page logo, or for other online use.    



April 19, 2013

Wedding Shower Invite

Click the image to view it larger

This wedding shower invitation let me branch out from the style of work I typically do in a day. I love the damask patterned background, and the rich wine red (one of the couple's wedding colors).

The names and personal information have been changed.  

April 18, 2013

Hopalicious Gum Pack


Click the image to see it larger

I was asked to do this design as a branding concept for Hopalicious, a beer made by Ale Asylum.
My boss had this design put onto a t-shirt. The idea was that bartenders could wear it to generate interest in the beer.

December 29, 2012

Ale Asylum Launch

Click image to view larger

A fantastically popular brewery out of Madison just made its way up to the Fox Valley. I designed a half-page ad that went into one of the local, free "nightlife" magazines.

It was challenging and fun to create this design. I tried to capture the brewery's darker persona.
The best part was when I heard how much the brewmaster loved my work.